Digital Marketing Specialist Ahmedabad

Job Description

JOB Profile:
• Assist in the formulation of strategies to build a lasting digital connection with consumers.
• Plan and execute all digital marketing activities - including SEO/SEM, Marketing database, Email, social media and display advertising campaigns.
• Implement On-page optimization such as keyword research, title and description tags, H1, and keyword density/frequency.
• Develop and implement a link building strategy.
• Design creative graphics (No need to know Photoshop, corel, etc.).
• Develop social media strategy & Maintain our social media presence.
• Must be able to run Advertising / PPC campaigns – Must be fluent in FB & Google Ad manager
• Prepare online newsletters and promotional emails and organize their distribution through various channels
• Provide creative ideas for content marketing.
• Measure performance of digital marketing efforts (web traffic, leads, bounce rates, sales, retention, ROI, ROAS, etc.) using a variety of Web analytics tools (Google Analytics Web Trends, etc